Work

One thesis. Multiple proof points.

The trio carries the thesis — vertical AI built from real workflows. Afterglass is the bridge to my wine life.

The trio · the thesis
Auggie persona workspace — synthetic personas built from real brand signal.
Co-Founder & CPO

Auggie

Customer intelligence that doesn't disappear after the research report.

AI-powered consumer insights and virtual focus group platform for marketers. Gives brand teams a persistent, queryable customer intelligence layer organized around Brand Workspaces — synthetic personas, real customer signal, and live interactive focus group sessions in one place.

Co-Founder & CPO — product strategy, platform architecture, end-to-end product development. Launched publicly April 2026.

  • Virtual focus groups
  • Customer Signal Engine
  • Persona enrichment
  • Customer Voice Map
  • Insight traceability

Explore Auggie

  • Data
  • Tools
  • People
Co-Founder & CPO

PVAI Consulting

Turning enterprise workflows into scalable AI systems.

An AI automation consulting practice. PVAI helps enterprise teams identify, design, prototype, and deploy AI automation — built around structured discovery, automation-opportunity mapping, RACI clarity, gap analysis, interactive prototypes, and bottom-up ROI models. Engagements span $140M+ in annual marketing spend, paid-search automation, and research-methodology productization.

Co-Founder & CPO

Selected engagement outcomes

  • Campaign brief turnaround30–45 minUnder 5 min
  • Monthly research analyst hours666 hrs91 hrs
  • Insight coverage across studies40%100%

Anonymized; figures are from production deployments.

  • Enterprise AI automation
  • Workflow discovery
  • ROI modeling
  • Interactive prototyping
  • Data · Tools · People

Explore PVAI

CorkVision sales dashboard — Corky surfaces what's moving and what to do next.
Founder

CorkVision

An AI copilot for winery decisions.

Helps wineries sell more, operate smarter, and decide better — without replacing the platforms they already use. Corky turns fragmented winery data into action plans, not another dashboard. Built from 150+ winery conversations, a harvest at Larkmead, and beta traction with 18+ wineries since August 2025.

Founder

  • Winery AI copilot
  • DTC operations
  • Club · Inventory · Marketing · Hospitality
  • Commerce7 · WineDirect · Mailchimp · ShipCompliant
  • Action plans, not dashboards

Visit CorkVision